75+ Finance Blogging Themes & Ideas Your Audience Will Love [2023] - Home Story (2023)

75+ finance blog ideas and themes your audience will love [2023]

Do you want to write a new blog post but are experiencing writer's block?

Coming up with new ideas and topics for blog posts can be time consuming and daunting.

What's even more challenging is getting to agreat content idea- the one that will bring in the right traffic and resonate with your audience.

Writing a great blog post can take hours, days, and sometimes even weeks, so it's critical that you do your research to make sure your postreach your target audience.

This post provides creative blog post ideas to help generate some ideas for your next article.

In addition, we provide proven tips and strategies onHow to find the right blog post topicfor your finance blog.

Finance blog post categories and topics

Here are some of the most popular finance blog post categories and topics to write about:

  • invest
  • Accounting
  • saving
  • taxes
  • Loan
  • Income Management
  • Fusions and acquisitions
  • dividend policy
  • Bankruptcy
  • money management
  • wealth management
  • Budget
  • banking and finance

Different types of blog posts (and how to use them)

Contents of the practical guide

How-to guides are a great way toshare ideas and knowledgethrough your audience.

These guides are informative and teach the reader how to complete a given task using step-by-step instructions.

The more value and responses you provide to your reader, the more likely they are to return to your site and eventually become a customer. Here are some things to remember when writing your "how-to guide":

  • Write directly to your reader with clear and concise instructions
  • Identify the logical order of your instructions and use numbered lists
  • Use headings and bold to identify key stages in your step-by-step guide
  • Use photos and videos as much as possible to provide your reader with context

List based content

Lists are a great way toconsolidate informationand provide the user with a quick and easy read.

For those who want a quick answer or don't have time to read a long article, lists are a great way torespond to your browser query.

The content listing is great for driving traffic to your blog and is usually created quickly.

Other types of blog posts

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There are several other blog post styles that you can use to create content.

By combining a mix of different blog post styles into your content strategy, you create an engaging experience for your audience.

Here are some other blog post styles you should consider trying out:

  • e-books
  • infographics
  • video content
  • case studies
  • Interviews or Q&A

How to Guide Blog Post Ideas for Your Finance Blog

  • How to write a finance blog
  • How to budget for big expenses
  • How to track expenses in 3 easy steps
  • How to save $5,000 this year
  • How and where to open an IRA account
  • How to protect yourself from a stock market crash
  • How to get back on track with your finances
  • How to manage your money
  • How can I save 100k in 3 years?
  • how to save money
  • How to set financial goals
  • How to save money to travel the world
  • How to start a personal finance blog
  • How personal finance blogs make money
  • How to raise financially responsible children
  • How much do finance bloggers earn?
  • How to improve credit card score
  • How to overcome the financial crisis
  • How to Invest in Mutual Funds
  • How to save on a budget
  • how to save tips
  • How to get a credit card with bad credit
  • How many credit cards should you have?
  • How to Maintain a Good Credit Score
  • How to manage your money
  • How much should you save per month?
  • How much money should I have in the bank?

Learn more about getting starteda finance blog:

Where to start?

->How to start a finance blog?
->How much does it cost to start a finance blog?
->Pros and Cons of a Finance Blog

Do you need inspiration?

->Other finance blogging success stories
->Examples of established finance blogs
->Marketing Ideas for a Finance Blog
->finance blog slogans
->finance blog names

other resources

->Finance blogging tips

List-based content style

Lists are a great way toconsolidate informationand provide the user with a quick and easy read.

For those who want a quick answer or don't have time to read a long article, lists are a great way torespond to your browser query.

The content listing is great for driving traffic to your blog and is usually created quickly.

List of blog post ideas for your finance blog

75+ Finance Blogging Themes & Ideas Your Audience Will Love [2023] - Home Story (2)

(Video) How My 10-Year-Old Blog Grew Traffic From GOOGLE by 500% in Just 12 Months

see the full posthere

  • Top 10 money saving apps
  • The 10 best personal finance books for 2021
  • 15 best budgeting apps to download now
  • 10 investment tips to become a successful investor
  • 5 financial mistakes that will cost you a lot
  • 3 ways to start investing without knowing anything
  • 5 things you can do to improve your finances
  • 7 savings tips to help keep your finances on track
  • 5 simple steps to improve your finances in 2021
  • Top 10 personal finance bloggers to follow in 2021
  • 10 financial tips for starting a family
  • 10 goals you must have for your finances
  • 30 personal finance tips you need to know
  • 30 Budget and Money Hacks You Must Try in 2021
  • 20 easy ways to save money in your everyday life
  • 10 basic steps to reach your financial goals
  • 5 Credit Mistakes You Should Never Make
  • 10 reasons why you should save money
  • 11 tips for staying budget conscious
  • 5 Easy Steps to Understanding Your Mortgage Payment Breakdown
  • 3 tips for mastering the art of debt-free living
  • The 3 Best Financial Tricks for New Entrepreneurs
  • 8 financial tips for young adults
  • 50 Personal Finance Tips That Will Change The Way You Think About Money
  • The best way to finance a car purchase
  • 23 smart ways to fund your startup

Other blog post styles

There are several other blog post styles that you can use to create content.

By combining a mix of different blog post styles into your content strategy, you create an engaging experience for your audience.

Here are some other blog post styles you should consider trying out:

  • e-books
  • infographics
  • video content
  • case studies
  • Interviews or Q&A

Other blog post ideas for your finance blog

75+ Finance Blogging Themes & Ideas Your Audience Will Love [2023] - Home Story (3)

see the full posthere

  • Financial impact of the pandemic on workers and their families
  • Tips for managing small business finances
  • The Ultimate Beginner's Guide to Profit and Loss
  • The Ultimate Beginner's Guide to Budgeting and Economics
  • The fastest ways to save money at the grocery store
  • The Best Budgeting Tools to Use That Are Free
  • What are taxes and why do we declare them every year?
  • Investing in cryptocurrencies: is it worth the risk?
  • How to make a personal financial plan
  • The importance of savings
  • Personal finance and credit counseling blog
  • What you should know about how financial advice works
  • How do credit card companies make money?
  • Essential guide to finance your new business
  • Business financing basics
  • How is COVID-19 affecting the world currency?
  • What are Bonds?
  • CVV number: what it is and how it works
  • Guide to Building the Ideal Credit Score
  • Smart Strategies for Millennials to Build Credit
  • what is bitcoin
  • Examples of major bankruptcies in recent years
  • Avoid bankruptcy with these tips
  • 7 ways to deal with a financial loss
  • The main types of financial risks that companies face

The best finance blogs in 2022:

1. My fabulous finances

My Fab Finance is a blog run by Tonya Rapley where she talks about finance, debt, credit and lifestyle. Here, he inspires millennials to take care of their money, enabling literacy and financial education.

Readers find her blogs helpful because of her practical, straightforward money management advice that helps them get control of their finances.

the blog is moving50K traffic per month

2. Unconscious Investor

Oblivious Investor is a personal finance blog run by Mike Piper, a certified public accountant by profession and author of several personal finance books.

The content is useful for understanding the complexities of taxes, stocks, and personal finance.

The blog looks around83.1 thousand visits per month

3. Good financial cents

Good Financial Cents is a very popular finance blog owned and managed by Jeff Rose, a certified financial planner, helping people take charge of their own money to secure a bright financial future.

The traffic of this blog is about403.4 thousand visitors/months

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4. Millennial money

Millennial Money is another successful personal finance blog whose goal is to help readers achieve financial freedom.

Grant Sabatier is the creator of this blog along with the Financial Freedom Summit. His work has been featured in The New York Times, Business Insider, Wall Street Journal and many other places.

This blog has about405.3 thousand visitors per month

5. A wealth of common sense

A Wealth of Common Sense is a blog focused on providing a complete investment guide and wealth management strategy for individuals and institutions, helping them achieve their financial goals.

the blog is moving439 thousand visitors every month

Guide: How to find content ideas

Finding the right type of content and topic for your blog is critical. The last thing you want is to spend hours and days writing content that ends up not performing well.

we outlinetips to help you find the right blog post topic

1. Find blog post topics using Google

Google search is a great (and free) tool for finding a content type and topic.

you can really usegoogle autocompleteto see what people are looking for:

75+ Finance Blogging Themes & Ideas Your Audience Will Love [2023] - Home Story (4)

2. Find blog post ideas through competitors and useful websites

A great way to find content types is to see what your competitors are doing with lookalike audiences.

There are a few different ways to do this:

  • Manually check different sites to see what others are writing
  • Use a tool likeAhrefsto preview high-performance websites and themes

3. Find content ideas using Google Search Console

Google Search Console is a great, free way to see whataudience is looking:

(Video) FSBOs, Geo Farming, Google & Facebook

75+ Finance Blogging Themes & Ideas Your Audience Will Love [2023] - Home Story (5)

4. Make sure you perform well for the content

Just because your audience is looking for something doesn't always mean you can earn for that content.

consider lookingexisting search results and other high-performing sites.So ask yourself some questions:

  • Are these high performing sites big companies? In that case,What would it take to qualify?for something like that?
  • The existing content in the search resultsgood quality?
  • There are ways I canimprove this type of content? (i.e. adding photos, videos, optimizing for keywords, making posts longer and more valuable to the reader, etc.)

Part of

Starting a Finance Blog: Everything You Need to Know

  • 92 marketing ideas for a finance blog (2023)1 of 9
  • 19 Finance Blogging Success Stories [2023] 2 of 9
  • 1000+ Unique Finance Blog Names 3 of 9
  • How much does it cost to start a finance blog? (As of 2023)4 out of 9
  • 47 Trending Finance Blogging Companies [2023]5 of 9
  • 250+ trendy slogans for finance blogs 7 out of 9
  • How to Start a Finance Blog 8 of 9
  • 28 Tips for Starting a Successful Finance Blog (2023) 9 of 9

Pat Paredes,Starter Story Founder

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Along with Semrush If it doesn't rank on Google, it doesn't exist. To be successful, you need to be visible online. If not, your competitors could be stealing customers from you. Semrush lets you quickly create content that ranks and competes with the biggest brands in your niche. More information ➜


How do I find a blog topic idea? ›

On this page
  1. #1 – Keep an ideas file.
  2. #2 - Steal content ideas from others.
  3. #3 - Ask your audience.
  4. #4 - Use targeted searches to ask the internet.
  5. #5 - Expand existing blog posts.
  6. #6 - Identify trending topics.
  7. #7 - Share your story.
  8. #8 - Write a detailed guide.

What are some topics in personal finance? ›

Let's look at six big personal finance topics—budgeting, saving, debt, taxes, insurance, and retirement—and discuss a helpful principle for each.

How do you write a financial blog? ›

How to start a personal finance blog
  1. Choose a strategic niche.
  2. Come up with a memorable domain name.
  3. Sign up for web hosting.
  4. Install WordPress.
  5. Download a few essential plugins.
  6. Select a theme and design your site.
  7. Add legal pages to your blog.
  8. Plan and write your first posts.

What should I write on my blog today? ›

218 Creative Blog Post Ideas That Will Delight Your Audience
  • How'd You Get Started In Your Career? ...
  • List & Embed Videos That Deal With Your Niche.
  • Compile A List Of Posts & Links On One Topic.
  • What Marketing Tips Didn't Work For You?
  • Write Out A List Of FAQs.
  • Take An Unrelated Topic & Tie It Into Your Field.

What are the most viewed blog topics? ›

  1. Food blogs. Food blogs come in several flavors. ...
  2. Travel blogs. Before planning a trip, we tend to do a lot of research on both Google and social media. ...
  3. Health and fitness blogs. ...
  4. Lifestyle blogs. ...
  5. Fashion and beauty blogs. ...
  6. Photography blogs. ...
  7. Personal blogs. ...
  8. DIY craft blogs.
Oct 19, 2022

What are the 4 financial topics? ›

Everyone has four basic components in their financial structure: assets, debts, income, and expenses. Measuring and comparing these can help you determine the state of your finances and your current net worth.

What are the 5 pillars of personal finance? ›

Discussed are the 5 pillars of financial literacy: earn, save and invest, protect, spend and borrow.

What are the 12 key elements of personal finance? ›

12 Key Elements of Personal Finance
  • Discover your comparative advantage.
  • Be entrepreneurial. ...
  • Spend less than you earn. ...
  • Don't finance anything for longer than it's useful life.
  • Two ways to get more out of your money: Avoid credit-card debt and consider purchasing used items.

How do bloggers receive money? ›

Ads monetization: Offer advertising on your blog to make money. As the publisher of a blog, advertising can provide a healthy revenue stream for your online content. Advertisers are willing to pay to gain exposure to your audience.

How do I start a personal blog and get paid? ›

How to make money blogging
  1. Display ads. A simple way to start earning some revenue is to sell ad space. ...
  2. Join affiliate programs. ...
  3. Sell products. ...
  4. Post sponsored content. ...
  5. Create a membership. ...
  6. Create a newsletter.
Nov 22, 2021

How do I start a lifestyle blog and make money? ›

How to Start a Lifestyle Blog and Make Money (2023)
  1. What is a Lifestyle Blog?
  2. Step 1: Pick a Lifestyle Blog Niche.
  3. Step 2: Choose a Blogging Platform.
  4. Step 3: Pick a Unique Domain Name.
  5. Step 4: Choose a Hosting Service.
  6. Step 5: Design Your Lifestyle Blog.
  7. Step 6: Create Core Pages.
  8. Step 7: Install Essential Plugins.
Jan 2, 2023

What not to do when writing a blog? ›

The Don'ts of Blogging
  1. Don't: Ramble with run-on sentences that just keep on dragging or lengthy texts.
  2. Don't: Try to cover too many topics at once. ...
  3. Don't: Use profanity or unprofessional language.
  4. Don't: Use other people's stuff without permission and credit.

How long should a blog be? ›

Although your blog post length may vary depending on your topic and audience, it is often best to aim for about 1,500 to 2,000 words for articles or posts.

How do you write an amazing blog post? ›

Here's a list of tips that can help improve your blog posts.
  1. Address a compelling topic. ...
  2. Come up with a great post title. ...
  3. Outline your post. ...
  4. Explain your connection to the topic. ...
  5. Use a clear layout. ...
  6. Write from the heart. ...
  7. Propose solutions. ...
  8. Consider search engine optimization.
Dec 15, 2021

Is blogging relevant in 2023? ›

In 2023, blogging should be just as relevant as ever, creating awesome results for businesses. With a little bit of time and effort, your carefully crafted blog articles will start to pay off. If you need some assistance with your content marketing strategy, reach out to the team at Reason.

What is the most successful type of blog? ›

Here are the most successful blogging categories.
  1. Food blogs. Food is one of the most popular blog categories. ...
  2. Travel blogs. Traveling is popular with most demographics, especially retired people. ...
  3. Health and fitness blogs. ...
  4. Lifestyle blogs. ...
  5. Fashion and beauty blogs. ...
  6. DIY craft blogs. ...
  7. Parenting blogs. ...
  8. Business blogs.

What is the number 1 blogging? ›

Amit Agarwal is first among the top 10 bloggers in india. He was born in India and graduated from IIT Roorkee with a degree in computer science. After earning his degree, he worked at Goldman Sachs, where he met his wife.

How do I choose a blog niche for money? ›

5 Principles to pick a niche for your blog:
  1. Your interest a.k.a passion. Save. ...
  2. Low Competition Niche Means Easy Win: Competition is another factor that you should consider before zeroing down on a niche. ...
  3. Your Area of Expertise: ...
  4. Topic Relevancy In The Future. ...
  5. Is Your Niche Monetizable?

What makes an amazing blog? ›

Great blog posts answer readers' questions as quickly and simply as possible, and your headings and subheadings can help accomplish that. Think of them as a continuation of the main idea of your post — use your subheaders to include keywords and topics that naturally follow your main topic and keyword.

What are the hot topics in financial management? ›

Let's look at a handful of current and developing finance trends that are set to explode over the next 12-24 months.
  • The Financial Services Industry Embraces Blockchain. ...
  • More People Download Personal Finance Apps. ...
  • More People Get Their Money Professionally Managed. ...
  • Loyalty Programs Drive Repeat Business.
Jan 5, 2023

What are the 5 topics of financial literacy? ›

To start, it can be helpful for consumers to focus on these five areas: budgeting, building and improving credit, saving, borrowing and repaying debt, and investing. A key first step to take as you build your financial literacy is to learn healthy spending habits.

What are 3 topics about financial literacy? ›

A strong foundation of financial literacy can help support various life goals, such as saving for education or retirement, using debt responsibly, and running a business. Key aspects to financial literacy include knowing how to create a budget, plan for retirement, manage debt, and track personal spending.

What is principle 7 of personal finance? ›

7. The "Rule of 72" – To determine how long it will take your money to double, divide the interest rate into 72. For example, an account earning 6% interest will double in twelve years (72 divided by 6 equals 12).

What are the 6 basic principles of finance? ›

The six principles of finance include (1) Money has a time value, (2) Higher returns are expected for taking on more risk, (3) Diversification of investments can reduce risk, (4) Financial markets are efficient in pricing securities, (5) Manager and stockholder objectives may differ, and (6) Reputation matters.

What are the 6 components of personal finance? ›

Major key elements are Cash-flow management, Investment management, Tax planning, Insurance assessment, Retirement planning, and Estate planning.

What are the four C's of finance? ›

Standards may differ from lender to lender, but there are four core components — the four C's — that lender will evaluate in determining whether they will make a loan: capacity, capital, collateral and credit.

What are the 4 C's in financial management principles? ›

This includes strategic and tactical steps to continually evaluate and improve four key financial indicators: cash flow, credit, customers, and collateral. We call these indicators the 4 C's.

What are the four simple habits for personal finance? ›

The basics of personal finance come down to four fundamentals: managing your expenses, dealing with debt, building credit and saving money.

Who pays you as a blogger? ›

Who pays the blogger? In most cases, the ad network a blogger is associated with pays the blogger a monthly income. Occasionally, brands will reach out directly to a blogger to place an ad on the blog. In that case, the brand would negotiate a rate and pay the blogger directly.

How soon do bloggers make money? ›

According to recent research, it takes an average of 20 months to start making money with a blog. However, that is just the average. The statistics show that 27% of bloggers start earning money from blogging within 6 months and 38% are making a full-time income within 2 years of starting their blog.

How much blogger pays for 1,000 views? ›

Roughly $0.2 – $2.5 per 1,000 views. Although it depends on many factors including the content of your site, location of your users, time on site and device breakdown.

How much money can a personal blog make? ›

On average, bloggers make around $45,000—with most bloggers earning somewhere between $38,440 to $51,906. However, there are a lot of variables that'll influence how much money you make blogging, so keep reading and I'll explain how to set the right expectations for your blog income.

Can you start a blog with no money? ›

You can start a blog for free, as long as you have an internet connection. Even if you decide to pay for a custom website, domain name or photography, these costs are relatively nominal compared to the amount of money you can potentially generate from your content.

How many hits do you need to make money on a blog? ›

10,000 to 100,000 Pageviews

Once you're past 10,000 monthly blog pageviews, things start to get lucrative. Only about 10% of blogs consistently exceed 50k average monthly views, and as you approach the 100k point, the revenue can increase dramatically.

What is the easiest blog platform to use? ›

Wix is a great platform for bloggers who want a simple, easy-to-use platform with drag-and-drop functionality. It's perfect for beginners, and you can create a website or blog for free with Wix.com. There are also many paid plans available if you want to add more features to your website.

How do I start a lifestyle blog in 2023? ›

How to Start a Successful Blog in 2023
  1. Choose your blog name and get your blog hosting.
  2. Start your blog by adding WordPress.
  3. Pick a simple theme to make your blog your own.
  4. Add two key blogging plugins to find your readers and track stats.
  5. Write compelling content to create a blog that your readers love.
Feb 26, 2023

Can you make $10,000 a month blogging? ›

Do you need millions of visitors to your blog every month? You can make a great full-time income with just a few thousand blog visitors per month. My wife and I make between $10,000 and $15,000 from our blog every month and we only have about 9,000 monthly visitors to our main site.

What is the most common mistake for first time bloggers? ›

8 Common Mistakes for Beginner Bloggers
  1. Not Defining Your Target Audience. ...
  2. Blogging Inconsistently. ...
  3. Focusing Too Much on SEO. ...
  4. Deviating From the Target Niche. ...
  5. Publishing Short Content Frequently. ...
  6. Not Implementing Persuasive Content Writing Techniques. ...
  7. Not Promoting Blog Content. ...
  8. Not Having a Newsletter Subscription.

What are the most common mistakes bloggers make? ›

Abandonment of your blog is probably the single biggest blogging mistake you can make.
  • Using the wrong name for your blog.
  • Not publishing frequently or consistently.
  • Focusing too heavily on self-promotion.
  • Choosing the wrong topics.
  • Missing best SEO practices.
  • Not linking to other content.
  • Not using a variety of content.
Apr 12, 2022

What is the best number of words for a blog post? ›

Our experts suggest that 1500-2000 words is the ideal length of a blog post. Learn why and how to focus on writing quality content. Wondering what blog post length gets you ranking in the search engine results page (SERPs)?

How many times a day should you post on a blog? ›

This is a question that digital marketers have debated for years. While some swear by posting daily, there's actually a confirmed sweet spot when it comes to posting frequency. Most experts agree that blogging two to four times per week is the best way to see increased traction from your content.

What is the ideal blog length 2023? ›

The ideal length of a blog post is anywhere between 750 to 5,000 words. That's the quick answer, but you can already tell by that massive range that the topic deserves a much deeper look. This blog post will explore the average blog post length in 2023 and how you can stay competitive with your blog content.

How do I start an attractive blog? ›

Tips To Make Your Blog More Appealing
  1. Focus Your Topic. Image via Unsplash by @glenncarstenpeters. ...
  2. Use Headers. When you have a lot of text on your blog it is very easy for readers to get overwhelmed and give up. ...
  3. Develop a Content Flow. ...
  4. Create List Posts. ...
  5. Use Images. ...
  6. Improve SEO. ...
  7. Use Attractive Headlines. ...
  8. Find Your Voice.
Apr 27, 2022

How do I start a catchy blog? ›

5 easy ways to open your blog post with a bang
  1. Ask a question. ...
  2. Share an anecdote or a quote. ...
  3. Invoke the mind's eye to write a blog post introduction. ...
  4. Use an analogy, a metaphor, or a simile. ...
  5. Cite a persuasive statistic.
Aug 11, 2022

What is a successful blog post? ›

A really great blog post should sound natural and be engaging. It should grab your readers from the start. Make them want to read more. Make them want to share it everywhere and join your mailing list.

Where can I find blog post ideas? ›

Table of Contents:
  • Get content ideas from your community.
  • Get personal in blog posts.
  • Look at past blog posts.
  • Go to Google for blog post ideas.
  • Use competitive analysis.
  • Curate content for blog posts.
  • Use media monitoring for blog post ideas.
  • Use blog post headline generators.
Aug 4, 2021

Where do bloggers get their content? ›

Turn to social media

People have a penchant for discussing things they care about on social media; be that Facebook, Instagram, Twitter, or LinkedIn. Now, social media will help you come up with topics. However, it can also help you come up with an approach.

Does blogging cost money? ›

Is blog free or paid? While many blogs are free to read, some bloggers choose to charge a subscription fee for access to their content. In general, blogs that are associated with a business or organization tend to be paid, while personal blogs are more likely to be free.

How do I find a blog niche? ›

7 Tips to Find the Most Profitable Blogging Niche
  1. Identify Your Passion and Expertise. ...
  2. Look for Solving a Problem. ...
  3. Invest Time in Research. ...
  4. Analyze Your Competition. ...
  5. Find Out Your Target Audience. ...
  6. Look for Products or Services in the Niche. ...
  7. Test Your Niche in Real-Time.
Aug 11, 2022

How do I get noticed as a blogger? ›

  1. Way #1: Use Email Outreach to Promote Your Blog.
  2. Way #2: Connect With Other Bloggers.
  3. Way #3: Acquire Referral Traffic.
  4. Way #4: Write With SEO in Mind.
  5. Way #5: Guest Post for Other Blogs.
  6. Way #6: Leverage Social Media (while you still can)
  7. Way #7: Publish Original Content.
  8. Way #8: Grow Your Email List.
Jul 20, 2020

Can personal blog make money? ›

You can make money blogging even if you're not a professional writer. It's possible to use more than one strategy to bring in a revenue with your blog. Successful bloggers make money using many of the same strategies.

What are the 4 brainstorming tips? ›

4 Important Tips For Making This Brainstorming Process Work
  • Don't think, just act. Go with your gut when judging ideas. ...
  • Focus on quantity first, then edit for quality. Letting yourself free write ideas loosens up your creative muscles. ...
  • Monitor your success. ...
  • Don't take it personally if your ideas get shot down.
Jan 6, 2017


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